Aims Logistech Solutions (aimsls.pk)

Aims Logistech Solutions (aimsls.pk)

Challenge

As a logistics brand, AIMS struggled with digital credibility and UAE outreach. Search visibility for ‘Pakistan UAE freight forwarding’ was nonexistent, and inbound leads from the UAE were <15/month.

Our Solution

We launched a ‘Logistics Knowledge Hub’ with technical blogs, built LinkedIn Ads targeted at UAE trade firms, and restructured the site for B2B SEO. Implemented GTM with enhanced conversions and GA4 event tracking. Designed and deployed high-speed WP site with caching + CDN.

Impact & Results

  • UAE inbound leads grew from 15/month → 53/month (+253%).
  • Bounce rate reduced from 72% → 38%.
  • First-page Google ranking for ‘Pakistan UAE freight forwarding’.
  • Average CPL reduced by 44%.
  • Customer acquisition cycle shortened by 2 weeks.