Despite being Pakistan’s largest courier, Leopards lacked digital parity with global competitors. Website SEO was weak (avg. rank >20 for top queries), customer complaints were handled offline, and social presence underperformed.

Our Solution

We executed a full digital revamp: new SEO-optimized site, Google PPC, customer education campaigns on scams, and social rebranding aligned with Vision 2030. Integrated a WhatsApp bot for complaint resolution.

Impact & Results

• Organic traffic increased +220% YoY.
• ‘Courier Pakistan’ ranked #1 on Google.
• Complaint resolution load on call centers reduced by 40%.
• CTR for paid campaigns improved 2.3% → 5.1%.
• Brand sentiment improved by 19% (social listening index).